Humble Beast Recordings today announced via an email to their supporters that they have signed Las Vegas-based lyricist JGivens. This makes the third high-profile signing the label has made in the past 12 months. The label announced it had signed Eshon Burgundy, last June and announced it had signed Poet/MC Jackie Hill-Perry January.
It is with great joy that we would like to announce that JGivens has officially become a part of the Humble Beast family! Over the last three years Propaganda & Beautiful Eulogy have been crossing paths with JGivens on a semi-regular basis and developing a relationship.
In fact, J actually opened for the VERY first Beautiful Eulogy show, an event which took place on the campus of UNLV. JGivens also opened for Propaganda’s “Excellent” album release party in Los Angeles and Beautiful Eulogy’s “Instruments of Mercy” album release party in Long Beach. Everyone quickly became impressed with JGivens talent but it was when we got to know him better as a person that we realized he was the type of artist we wanted to join Humble Beast.
Propaganda reflects “At first J didn’t do or say anything particularly unique when we 1st met. He gave me a CD and said God had used our music. But the Holy Spirit just wouldn’t let him leave my mind. So we struck up a good friendship that morphed into a great discipleship relationship. Turns out he had all the right stuff, humble, servant heart, self motivated. He never asked for a record deal. Just diligently pursued his call. He was the perfect fit.”
Humble Beast also release the video for JGivens new song “JackPot.” You can watch that video here.
Let us know what you think of JGivens signing to Humble Beast in the comments below. Do you believe this is a good fit?