Trackstarz PR and Marketing | @MiracleToliver
Miracle Toliver may not be a name that is publicly known to fans of the Christian Hip Hop genre, but her job is not for us to know her name, it’s for us to know the Trackstarz brand.
Toliver’s work is in public relations for the Christian media company. She is in charge of promoting the Trackstarz name and providing quality content for the overall brand. She has also produced video interviews, radio drops, photos and demographic analysis for Trackstarz radio at the BET Experience.
She has filled various roles with the team including social media/marketing intern, PR and assistant. This has included working alongside team members to assist with the circulation for a viral video campaign, selling merchandise at various events, creating content for various social media pages, and creating press releases.
Toliver plays a crucial role in the Trackstarz identity, even serving as a guest host on the Trackstarz radio show.
Toliver first broke into the media industry by interning and working alongside secular rappers and reality stars in Atlanta. While this was a good experience, Toliver wanted to dig deeper and work with people who were like minded and in places that were true to herself.
That lead her to a career in Christian Hip-Hop where she’s been working in for two and half years. Aside from the Trackstarz, she has worked alongside the likes of Dzyne by God, Dee-1, Sharona Drake, Natalie Lauren and various other artists and contributors in the genre. As a social media and strategy intern for Dee-1, Toliver managed accounts, formed content for email blasts, created a strategy for a viral campaign surrounding a music video, and configured press releases that appeared on UPROXX, HipHopDX, The Source and The Washington Post.
Currently, Toliver is looking forward to completing her degree in Music Business and possibly pursuing a role as an account executive or in the public relations field.